We Are Hiring | Influencer Marketing SpecialistsFull time - Techduce Africa - Lagos, Nigeria
Influencer Marketing Specialists
Techduce Africa is a software development leading company, we focus on business suites tools, information technology and internet marketing. Our business model is based on customer obsession – we start by listening to what our customer wants and work our way in delivering to customer expectation.
Influencer marketing specialists play a vital role in managing influencer partnerships and collaborations. They help digital marketing professionals to leverage the reach and influence of social media influencers to promote their brand and products.
- Identifying and vetting potential influencers based on their audience demographics, engagement rates, and relevance to the brand.
- Developing and executing influencer marketing strategies and campaigns that align with the brand’s goals and objectives.
- Negotiating and managing contracts, fees, and deliverables with influencers.
- Coordinating and managing influencer collaborations, content creation, and publishing schedules.
- Measuring and analyzing the effectiveness of influencer campaigns through metrics such as reach, engagement, and sales.
- Maintaining relationships with influencers to ensure ongoing partnerships and collaborations.
By effectively managing influencer partnerships and collaborations, influencer marketing specialists help digital marketing professionals to reach a wider audience and build brand awareness, credibility, and trust among the influencer’s followers. They also help to generate user-generated content and provide valuable social proof that can influence purchase decisions.
- Bachelor’s degree in marketing, communication, or a related field.
- Knowledge of social media platforms and experience with influencer marketing campaigns.
- Strong communication and relationship-building skills, with the ability to effectively communicate with influencers and brands.
- Understanding of influencer marketing trends, best practices, and regulatory guidelines.
- Ability to develop and execute influencer marketing strategies that align with brand goals.
- Familiarity with social media monitoring and measurement tools to track and analyze campaign results.
- Creative thinking and the ability to identify and develop unique content ideas that resonate with target audiences.
- Experience working with cross-functional teams, such as creative, PR, or social media teams.
- Attention to detail and ability to manage multiple campaigns simultaneously.
- Experience with negotiating contracts and managing budgets for influencer campaigns.
- Remote work opportunities, flexible working hours.
- Seriously experienced, self-motivated, self-aware, and self-improving colleagues.
- Anything you need for your continuous professional development – amazing training courses, reference books, team building activities.