We Are Hiring | Influencer Marketing Specialists

Full time - Techduce Africa - Lagos, Nigeria
techduce Digital Marketing

Influencer Marketing Specialists

Fulltime Position

Techduce Africa is a software development leading company, we focus on business suites tools, information technology and internet marketing. Our business model is based on customer obsession – we start by listening to what our customer wants and work our way in delivering to customer expectation.

Description

Influencer marketing specialists play a vital role in managing influencer partnerships and collaborations. They help digital marketing professionals to leverage the reach and influence of social media influencers to promote their brand and products.

Responsibilities

  • Identifying and vetting potential influencers based on their audience demographics, engagement rates, and relevance to the brand.
  • Developing and executing influencer marketing strategies and campaigns that align with the brand’s goals and objectives.
  • Negotiating and managing contracts, fees, and deliverables with influencers.
  • Coordinating and managing influencer collaborations, content creation, and publishing schedules.
  • Measuring and analyzing the effectiveness of influencer campaigns through metrics such as reach, engagement, and sales.
  • Maintaining relationships with influencers to ensure ongoing partnerships and collaborations.

    By effectively managing influencer partnerships and collaborations, influencer marketing specialists help digital marketing professionals to reach a wider audience and build brand awareness, credibility, and trust among the influencer’s followers. They also help to generate user-generated content and provide valuable social proof that can influence purchase decisions.

Qualifications

  • Bachelor’s degree in marketing, communication, or a related field.
  • Knowledge of social media platforms and experience with influencer marketing campaigns.
  • Strong communication and relationship-building skills, with the ability to effectively communicate with influencers and brands.
  • Understanding of influencer marketing trends, best practices, and regulatory guidelines.
  • Ability to develop and execute influencer marketing strategies that align with brand goals.
  • Familiarity with social media monitoring and measurement tools to track and analyze campaign results.
  • Creative thinking and the ability to identify and develop unique content ideas that resonate with target audiences.
  • Experience working with cross-functional teams, such as creative, PR, or social media teams.
  • Attention to detail and ability to manage multiple campaigns simultaneously.
  • Experience with negotiating contracts and managing budgets for influencer campaigns.

Job Benefits

  • Remote work opportunities, flexible working hours.
  • Seriously experienced, self-motivated, self-aware, and self-improving colleagues.
  • Anything you need for your continuous professional development – amazing training courses, reference books, team building activities.
Benefits
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